In April 2020, I had hit rock bottom. I had learned every TikTok dance I could find. I had mastered the art of the perfect banana bread. I had won every Zoom quiz under the sun. I had even started a podcast…a project I swiftly abandoned three episodes in when I realised I had very little to say about the state of the world. I was bored. I was unmotivated. I was lonely. I was lost. I missed my friends. I missed my family. I even missed my colleagues…
Of course, I wasn’t the only one. Everyone on the Jellynote team was feeling the strain. Sylvain had taken to performing “sold-out” concerts in his apartment, Antoine was engaging in heated discussions about political affairs with his pit-bull, and Flore…well, Flore is an only child and was therefore thriving under the circumstances.
Musicians across the world have been disproportionately affected by the Covid-19 pandemic. Gigs have been canceled, teaching has been disrupted, albums have been shelved indefinitely. It is estimated that the Covid-19 shutdown has cost the music industry more than $10 billion. But it’s bigger than this. It isn’t just professional musicians that are suffering – it’s the beginners, the novices, the intermediates, those who can’t hold a tune but love to play anyway. Music is, and has always been, collaborative. Its purpose is to bring people together. How are we supposed to do this when we are locked up in our houses?
We wanted to do something with this overwhelming sense of despair. We wanted to turn it into something positive. In a time where musicians across the world felt more divided than ever, we wanted to build something that would transcend global barriers and unite us.
This is why we are delighted to announce the launch of Play – a brand new karaoke platform that will allow musicians around the world to play together. All you have to do is choose your song from our extensive library, record your part, and we’ll do the rest. The finished result? Your very own split-screen music video with a completed tune to match. And, of course, that sense of accomplishment you feel when you’ve created something awesome. And like everything we do at Jellynote, Play is designed by musicians for musicians.
You don’t have to be a professional to get involved. You don’t even have to have mastered a specific instrument. It is our founding philosophy at Jellynote that anyone can make music regardless of their skill level. This is why we’ve included arrangements that feature non-traditional instruments. And when we say non-traditional…we mean it. So whether you’re clapping your hands, stamping your feet, or flicking a rubber band, if you can make a sound, you can get involved. Because when it comes to making music, everyone is invited.
So whether you’re a singer or a pianist, a Swiftie or a Queen stan, whether you’re assembling a band or handpicking the final person for your quartet, whether you’re looking to start something new or jam with old friends, Play is for you.
The future of performance is here. And we want you to be part of it.
But we can’t do it without you. We need your support and more so, we need your feedback. Play cannot exist without all of you and that’s why Kickstarter seemed to be the best place to make this crazy dream a reality.
Find out more about Play and see how you can Play your part, on Kickstarter.